UnBRELLA

Video:

Introducing the UnBRELLA, a revolutionary new umbrella that makes rainy days fun!

It closes inside out with the wet surface inside, keeping it out of the way of those around you on crowded trains and the like. Its reverse design also helps keep you dry whenever you step out of a shop or your car. What’s more, when you set it down it can stand on its own without an umbrella stand!

Designer:
Hiroshi Kajimoto

Designer Comment:
An idea first conceived decades ago and now a reality at last, the UnBRELLA is an umbrella that will overturn preconceived notions, starting from the way it opens: inside out! Its reverse design may be a bit bewildering at first, complete with ribs on the outside. But its advantages should grow clear soon enough—like the indescribable sensation of opening it and the way it can stand on its own. It truly sets a new standard for umbrellas and will brighten dreary rainy days with positive thinking!

Size:
W100×D50×H810mm

Weight:
340g

Materials:
Glass fibre, brass (frame)
ABS (handle)